WORKSHOP DESCRIPTION
Email marketing isn't sexy — but it works.
In fact, nonprofits get a greater Return on Investment with email marketing than any other online fundraising strategy.
So, how's your email strategy? Are you effectively driving action through email? Come learn the proven strategies to increase open rate, click rate, and drive results with email marketing and automation. You'll walk away with a new perspective on email, free tools, and a path to greater fundraising results.
Who Should Attend?
Professionals involved in fundraising
What The Training Will Cover
Clarity on how email drives fundraising results
Email marketing strategic plan
Ideas for subject lines to get greater open rates
A proven email template to try
REGISTRATION TYPE & FEE
Premier Members
FREE
|
Members
$30
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Non-Members
$50
Additional Information
All workshops are live & recorded. Registrants receive slides & recordings. It is best to attend live. If you miss the workshop, you can watch the recordings and reach out to the instructor with any questions.
Looking to register 3+ people? Email us at program@nonprofitlearninglab.org to receive $5 off per registration!
Please Note:
We do not offer any other discounts for this training other than the member rate. Upon registration, you will receive a link to participate in the training. Please check your inbox or spam folder.
ABOUT THE TRAINER
Jesse Lane is known for his passion for helping the helpers and ability to get results. He has launched countless communications campaigns and helped raise over $100 million working with hundreds of different nonprofits. He has a unique background that includes digital marketing, creative communications, and online fundraising. Jesse is the founder of Branches Mission Lab and creator of the online course "The Marketing Anatomy of a Growing Nonprofit."
WE OFFER CFRE & CAE CREDITS
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1 hour of training = 1 credit hour
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